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Modeling Travelers' Acceptance of Variable Message Signs: A Hierarchical Hybrid Choice Model
| 题名： | Modeling Travelers' Acceptance of Variable Message Signs: A Hierarchical Hybrid Choice Model |
| 正文语种： | 英语 |
| 作者： | El Bachir Diop; Shengchuan Zhao;Van Duy Tran |
| 作者单位： | Dalian Univ, of Technology |
| 关键词： | Advanced traveler information systems (ATIS); Technology acceptance model; Route-switching behavior; Hybrid choice models; Attitudes; Perceptions |
| 摘要： | This study aims to develop a framework that integrates the technology acceptance model (TAM) into a route-switching model of travelers' response to variable message signs (VMS). In addition to the parsimonious TAM constructs (perceived usefulness, perceiv |
| 出版日期： | 2020 |
| 出版年： | 2020 |
| 期刊名称： | Journal of Transportation Engineering |
| 卷： | Vol.146 |
| 期： | No.12 |
| 页码： | 04020134 |
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