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THE FATAL 4: A CASE FOR GROUPING ROAD SAFETY BEHAVIOURS IN PUBLIC EDUCATION
| 题名： | THE FATAL 4: A CASE FOR GROUPING ROAD SAFETY BEHAVIOURS IN PUBLIC EDUCATION |
| 作者： | Samantha Organ-Moore; Mark King; Dennis Walsh |
| 关键词： | CASE; GROUPING; ROAD SAFETY; BEHAVIOURS; PUBLIC EDUCATION; Queensland Transport; data analysis; crash; drink driving; 1994-1997 |
| 摘要： | Queensland Transport's data analysis of crashes involving one or more of the crash contributors speed, drink driving, failure to wear a seatbelt and fatigue found that one or more of these four contributors were found in more than 40%of fatal crashes and more than 20%of hospitalisation crashes throughout 1994-1997. The data also revealed a propensity for more than one of these contributors to occur together in a single incident. This led the Department's public education area to propose that a campaign that addressed the four behaviours as a group may be a strategy for trying to raise awareness of the dangers of these behaviours as a group. The Department's 1997 Christmas campaign, run in conjunction with Police and the state's automobile association, thus focussed on the Fatal 4 - speeding, drink driving, failure to wear seatbelts and fatigue. It involved public education and enforcement campaigns. This paper explains the processes involved and the data analysis behind the Fatal 4 campaign. |
| 总页数： | ROAD SAFETY RESEARCH, POLICING, EDUCATION CONFERENCE, 1998, WELLINGTON, NEW ZEALAND, VOL 2. 1998. pp485-493 |
| 报告类型： | 科技报告 |
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