摘要: |
The global pandemic has affected, shifted, or disrupted nearly every aspect of our lives, and our closets are no exception. Working from home has eliminated any need to update our wardrobes - apart from the athleisure boom, of course. Virtual learning means there is no need to shop for back-to-school clothes and shoes for children and teenagers. COVID-19 has been a wrecking ball for many major retail brands, including J Crew; Neiman Marcus; J C Penney; Brooks Brothers; Lucky Brand; and even the US oldest departmental store, Lord & Taylor. However, members of the fashion industry were, in fact, already on wobbly footing before the pandemic, with some companies even destroying millions of dollars' worth of their own merchandise - typically to prevent it from being sold at discount prices to maintain a reputation of exclusivity. The question now is: will the global pandemic finally prompt the end of over-consumption and over-production while underscoring the need for more sustainable business practices? |