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ASSESSMENT OF RURAL TRAVELER NEEDS IN THE GREATER YELLOWSTONE CORRIDOR.
| 题名： | ASSESSMENT OF RURAL TRAVELER NEEDS IN THE GREATER YELLOWSTONE CORRIDOR. |
| 作者： | Carroll-Randy-W; Mounce-John-M |
| 关键词： | advanced-rural-transportation-systems; advanced-traveler-information-systems |
| 摘要： | This report focuses on the design, administration and analysis of a Rural Traveler Needs Survey that was conducted as part of the Greater Yellowstone Rural ITS Priority Corridor Project. The survey's purpose was to investigate the concerns and information needs of the rural driver/passenger when traveling in rural Montana, Wyoming and Idaho. In addition, the survey would be used to determine how these concerns and information needs could best be addressed. The survey instrument dealt with safety concerns, pre-trip information, en-route information, trip planning, sources of information, communication mediums, transit services, funding options and demographics. Four hundred and eighty-one responses were collected at fourteen locations throughout Montana, Idaho and Wyoming. These responses, gathered through the administration of the survey, were analyzed using various summary statistics, including percentages, frequencies and chi-square values. The demographic data collected in the survey were used to define the categories for the cross-variable tabulations in the chi- square analysis. Differences in responses, if any, were investigated between respondents in these selected demographic categories. The data gathered through the survey gives insight into the information needs of rural travelers, the preferred medium through which information could be presented to the traveler and where the traveler would want this information presented. |
| 总页数： | ITS America. Meeting (8th : 1998 : Detroit, Mich.). Transportation technology for tomorrow : conference proceedings. 1998. pp18 |
| 报告类型： | 科技报告 |
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