详情

原文传递 Q&A

题名：	Q&A
正文语种：	eng
作者：	ANDREA LO PRESTI
摘要：	How important is this car for the brand? It's beyond important. It's the car that embodies the Fiat values. We are the experts in small cars... we're taking this to market in a unique, bold way. Well take our most successful car, which represents a quarter of our sales, and electrify it. It's electric, but, first and foremost, it's the new Cinquecento. There are high expectations - it's been a long wait since March last year's (global) unveil. We've nearly 1,000 firm private customer orders in the system since we opened the order books in March. But the old ICE cars will outsell it? After the existing 500 this will become our second biggest selling Fiat. We expect to sell one of the new ones for 2.5 of the old ones - full year sales around 8,000 to 10,000 of the full electric car next year. That would place the UK among the best performing markets in Europe.
出版年：	2021
期刊名称：	Automotive Management
期：	Jul.