摘要: |
When Polestar UK chief executive Jonathan Goodman totd AM he was "thoroughly enjoying" his role overseeing the roll-out of the performance electric vehicle (EV] brand, it's clear that he means it. The Geely-owned brand arrives in the UK with a wholly online sales model at a time when many franchised networks are being slimmed down to leverage greater profitability and dealers are working hard to adopt increased digital retail due to COVID-19 lockdowns. And, as a fully electric brand - once the Polestar 1 hybrid ceases production at the end of 2021 - Polestar has CO_2 emissions credits to spare while other manufacturers battle with the shift to EVs amid fears of stringent EU fines. |