题名: | Target-free future for new cars? |
正文语种: | eng |
作者: | DEBBIE KIRLEW |
摘要: | The benefits of an agency-style model, where the new car journey is managed online and manufacturers pay a handling fee to retailers, largely outweighs the disadvantages, according to senior executives at dealer groups already experiencing mixed commissions at work in their businesses. Daksh Gupta, CEO of Marshall Motor Holdings, is well-known as one of its exponents. He says: "It's nothing new, it's been around for 20 years. Around half (the group) do agency in some shape or form." |
出版年: | 2021 |
期刊名称: | Automotive Management |
期: | Jun. |