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Video is a valuable selling aid, not a 'chore' to avoid
| 题名： | Video is a valuable selling aid, not a 'chore' to avoid |
| 正文语种： | eng |
| 摘要： | Danny Cooksey was working within the retail motor trade as a product genius with various brands including BMW, Vauxhall, Kia, Fiat and Ford where he gained experience using personalised video solutions.During this time he encountered a number of shortcomings with the personalised video solutions that were both frustrating and not conducive to a productive sales process for either the customer, the sales person or the dealership.Danny thought there had to be a better way and developed his own ideas for improvements that would enhance the customer experience as well as providing tangible benefits to the car dealership.Having developed the ideas he approached his father Mark, who had also experienced other personalised video solutions and agreed with Danny's observations and ideas and Vehicles In Video was born. |
| 出版年： | 2021 |
| 期刊名称： | Automotive Management |
| 期： | Aug. |
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