摘要: |
Amid various economic concerns, the National Retail Federation's (NRF) holiday retail sales forecast is very positive. NRF defines holiday sales as those occurring between November 1 and December 31, excluding automobile dealers, gasoline stations, and restaurants. NRF is forecasting holiday retail sales to increase 6% to 8% annually, coming in between $942.6 billion to $960.4 billion. In 2021, retail sales were up 13.5% compared to 2020, at $899.3 billion, setting a new all-time record. What's more, it said that, over the last 10 years, holiday retail sales have seen an average increase of 4.9%, with the caveat that pandemic-related spending over the last couple of years represented a large portion of those gains. Not surprisingly, NRF said that it expects e-commerce to play a significant role in 2022 holiday sales, with online and other non-store sales pegged to increase between 10% to 12%, coming in between $262.8 billion and $267.6 billion, ahead of 2021 's $238.9 billion tally. |