摘要: |
TRANSPORT TICKETING is more than just a payment - it is a validation of a passenger's right to ride. If you prevent individuals from purchasing a ticket, you deny them of their basic right to use public transport. Many transport networks and Mobility-as-a-Service (MaaS) providers worldwide risk this scenario by overlooking choice in modern transport ticketing. As mobility options grow, ticketing options need to keep pace. We cannot afford to miss the opportunities MaaS offers. By connecting passengers to integrated public transportation that facilitates mobility from the very first step of the journey to the last, using multiple modes of transport, MaaS can accelerate the move away from private vehicles (i.e., cars) to a seamless, combined offering and a true end-to-end, environmentally friendly service. |