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Overcome fear with branding
| 题名： | Overcome fear with branding |
| 正文语种： | eng |
| 作者： | DENNIS MICHAEL |
| 作者单位： | Holeshot Brandworks |
| 摘要： | These are the seven words that begin a journey into business ownership for most auto repair technicians. At first, the new business fills you with excitement, optimism, and accomplishment. You're on an emotional high that you feel will never disappear. Friends and family use your shop, and a new referral walks through your doors every once in a while. Things are great! You can keep wrenching on cars, take the weekends off, and go on a good vacation with the family. This is the life. Then, it happens: Work slows down, and now you wonder how to increase it again. You've tapped out every relative, friend, and family member. You make a few posts on social media, but there is no traction. You run sale after sale, but no one seems to care. You are now fearing the future. |
| 出版年： | 2022 |
| 期刊名称： | Motor age |
| 卷： | 141 |
| 期： | 8 |
| 页码： | 10,12 |
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