摘要: |
On Wednesday, May 25, Axalta hosted a Media Day at its Global Innovation Headquarters in Philadelphia. After two years of having Media Day virtually and, prior to that, hosting at Axalta's Customer Experience Center on the Hendricks Motorsports campus in Charlotte, N.C., for the first time the company invited members of the collision repair media to tour its new, 175,000-square-foot research and development facility, which opened in 2018. The tour gave us a behind-the-scenes peek into the facility's water-and solvent-borne coating labs, where scientists and technicians work to develop coatings that balance both looks and functionality. For instance, one issue that Axalta's teams are constantly at work on is figuring out how to keep coatings from obstructing radar and LIDAR systems. The tour also included a look in the facility's "NASCAR Room," which showcases Jeff Gordons famous rainbow paint scheme car as well as samples of the various coatings Axalta offers in the automotive, construction and industrial industries. In addition, Axalta also has a display of the company's spectrometers dating back to the 1970s that showcases a long history of color matching technology. |