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原文传递 Delivering for people
题名: Delivering for people
正文语种: eng
作者: Deirdre O'Reilly;Tracey Budd
摘要: At National Highways, our role is delivering for people - our customers - whether they're direct users of our roads, live or work in communities near our roads or, more broadly, benefit from our road network. Our customer service strategy sets out how we can all make a difference for our customers by building our internal capabilities, getting the basics right and, ultimately, enabling stress-free journeys. All this against a backdrop of meeting the ever-changing needs of our diverse customers. To do this, we need to understand people and what makes them tick: what do they think, feel and do, and why? As so aptly put by Pete Dyson and Rory Sutherland in their book, Transport for Humans: 'People are not cargo.' People are complex and messy and the way they behave changes over time and in different contexts.
出版年: 2022
期刊名称: Highways
卷: 91
期: 8
页码: 12-13
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