摘要: |
When we launched the previous model there was very little in the space from a true competitive sense. It's now got very cluttered, very quickly. So, the very fact that we're as far ahead of our expectations with lots of competition at price points similar to us, slightly less than us, and significantly greater than us, that's a testament for where that vehicle sits. The actions at the price point above us have just raised the ceiling in terms of the customer's aspiration of how far they can go. There was a time when we were talking about if we'd get to the first £100,000 Range Rover and well pass the first £200,000 Range Rover with this one. |