原文传递
Value of online reputation cannot be overestimated
| 题名： | Value of online reputation cannot be overestimated |
| 正文语种： | eng |
| 摘要： | An unprecedented upsurge in online consumer engagement has sparked an accelerated development of digital sales processes among car retailers over the past two years. But, although the internet is now the acknowledged first port of call for car buyers, most dealers are falling short in their efforts to grow their brand's profile and appeal in this vast marketplace, according to Reputation EMEA automotive director Andy Wand. |
| 出版年： | 2022 |
| 期刊名称： | Automotive Management |
| 期： | Mar. |
| 页码： | 56-57 |
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