当前位置: 首页> 国外交通期刊数据库 >详情
原文传递 Downturn brings the time and place for budget-friendly add-ons
题名: Downturn brings the time and place for budget-friendly add-ons
正文语种: eng
作者: TIM ROSE
摘要: As dealers have fewer opportunities to sell used cars in volume due to the supply constraints and gaps on their forecourts, so the onus must be on sales staff to identify a customer's pressing needs when they do appear ready to buy. When times are toughening some cost-conscious consumers may value the peace of mind that service plans or extended warranties can offer even higher. Recent research of dealers by Startline Motor Finance found almost six-in-10 are selling older cars than they have done typically, and some of these are finding customers need more convincing despite reporting that warranty claims are slightly more common. "The situation means that dealers are experiencing issues," says Startline chief executive Paul Burgess. "Some of these are around the need to reassure customers that an older vehicle remains a good buy - concentrating on presenting a well-prepared vehicle with a sound service history."
出版年: 2022
期刊名称: Automotive Management
期: Nov.
页码: 35,37
检索历史
应用推荐