摘要: |
Hyundai Doosan Infracore (HDI) is replacing the Doosan brand on its construction equipment and introducing its new brand named Develon. The change takes place a year and a half since August 2021 when HDI became a subsidiary of HD Hyundai. HDI says it will be changing the brand name on its construction equipment to Develon, confirming this as its new global brand identity from 18th January 2023. Develon is a combination of the words 'develop' and 'onwards'. HDI says the new brand name conveys the direction of its move onwards to the future through innovation and its intention to relentlessly change the world with innovative products and solutions. |