原文传递
Method for Estimating Market Acceptance of Technologies and Fuels of the
Partnership for a New Generation of Vehicles
| 题名： | Method for Estimating Market Acceptance of Technologies and Fuels of the Partnership for a New Generation of Vehicles |
| 作者： | Baibara C. Richardson, Sean P. McAlinden, Bmce M. Belzowski, Christopher Booms, Brian N. Ebarvia, Kim Hill |
| 关键词： | PNGV, alternative fuels, vehicle demand |
| 摘要： | The members of the Partnership for a New Generation of Vehicles (PNGV) are developing new technologies aimed at improving fuel economy of passenger cars to 80 MPH by 2004. The objective of this study is to recommend a methodology to identify the conditions under which the market will accept PNGV fuels and technologies in die United States. The method proposed includes focus groups to identify the major concerns of owners of cars and light trucks; interviews with purchase managers of fleets; drawing of random samples of new-vehicle purchasers (separately for individuals and fleets); development of survey instruments; and conducting telephone surveys of the samples to ascertain the probabilities of purchase of vehicles using the different PNGV fuels and technologies. Included in the surveys will be alternative prices of vehicles and consequences (e.g., changes in mpg) of the new fuels and technologies |
| 报告类型： | 科技报告 |
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