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原文传递 Investigating the effects of customer traits on preference for last-mile delivery service attributes: When the product introduces a task
题名: Investigating the effects of customer traits on preference for last-mile delivery service attributes: When the product introduces a task
正文语种: eng
作者: Marc A. Scott;Christopher A. Boone;Matthew T. Jenkins;Sebastian Garcia-Dastugue
作者单位: J.B. Hunt Transport Department of SupplyChain Management Sam M. Walton Collegeof Business University of Arkansas Fayetteville Arkansas USA;Department of Marketing QuantitativeAnalysis and Business Law College ofBusiness Mississippi State University
摘要: As e-commerce emerges as a central mechanism through which customers make purchases, so does the diversity of products they choose to purchase online. One of the fastest-growing product categories is that of large and oversized items, often referred to as
出版年: 2024
期刊名称: Transportation journal
卷: 63
期: 2
页码: 127-151
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