题名: |
Investigating the effects of customer traits on preference for last-mile delivery service attributes: When the product introduces a task |
正文语种: |
eng |
作者: |
Marc A. Scott;Christopher A. Boone;Matthew T. Jenkins;Sebastian Garcia-Dastugue |
作者单位: |
J.B. Hunt Transport Department of SupplyChain Management Sam M. Walton Collegeof Business University of Arkansas Fayetteville Arkansas USA;Department of Marketing QuantitativeAnalysis and Business Law College ofBusiness Mississippi State University |
摘要: |
As e-commerce emerges as a central mechanism through which customers make purchases,
so does the diversity of products they choose to purchase online. One of the
fastest-growing product categories is that of large and oversized items, often referred to
as |
出版年: |
2024 |
期刊名称: |
Transportation journal |
卷: |
63 |
期: |
2 |
页码: |
127-151 |