原文传递 SmartTrips Ithaca: Encouraging Sustainable Transportation Options through a Personalized Educational Campaign
题名: SmartTrips Ithaca: Encouraging Sustainable Transportation Options through a Personalized Educational Campaign
作者: Balakumaran, S. S. G.; Weyers, R. E.; Brown, M. C.
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摘要: SmartTrips Ithaca is a neighborhood-based personalized educational campaign that encouraged residents of downtown Ithaca to try out sustainable modes of transportation such as walking, biking, transit, and car-sharing through incentives and communication customized to each program participant as a stepping stone towards living a car-free or car-lite lifestyle. The report offers a case study in how the SmartTrips model was adjusted to the unique context of a small college town, and summarizes the positive results in trip reduction and mode shift that occurred in a before-and-after survey of program participants. Information contained in this document, such as web page addresses, are current at the time of publication.
总页数: 44
报告类型: 科技报告
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