题名: |
Poor People Using Mobile Financial Services : Observations on Customer Usage and Impact from M-PESA |
责任者: |
Morawczynski, Olga<=>Pickens, Mark |
关键词: |
Private Sector Development;E-Business;Poverty Reduction;Rural Poverty Reduction;Economic Theory and Research;Finance and Financial Sector Development;Access to Finance;Transport Economics Policy and Planning;Macroeconomics and Economic Growth;Transport |
学科分类: |
交通运输规划与管理 |
摘要: |
Despite growing agreement on the potential of technology to expand access to finance, or branchless banking, there is surprisingly little data publicly available about low-income users. This brief draws on some of the first ethnographic research on Mobile-Swahili for money (M-PESA), one of the earliest success stories in mobile phone-based delivery of financial services. The research offers insights into how poor people use M-PESA, its impact on their lives, and some unexpected consequences. |
出版机构: |
World Bank |
报告类型: |
咨询报告 |
详细地址: |
http://documents.worldbank.org/curated/en/2009/08/11064883/poor-people-using-mobile-financial-services-observations-customer-usage-impact-m-pesa |
资源类型: |
科技(咨询、行业)报告 |
初始创建时间: |
2009-08 |
最新修改时间: |
2017-12-13T14:06:57Z |