题名: |
Uses of Social Media in Public Transportation |
责任者: |
Contributor(s): National Academies of Sciences, Engineering, and Medicine; Transportation Research Board; Transit Cooperative Research Program; Subasish Das; Nusrat Fahmida Trisha; Ipek N. Sener; Michael Walk |
关键词: |
Transportation and Infrastructure;Administration and Management Transportation and Infrastructure;Data and Information Technology Transportation and Infrastructure;Operations and Traffic Management Transportation and Infrastructure;Policy Transportation and Infrastructure;Public Transportation Transportation and Infrastructure;Society |
学科分类: |
暂无分类 |
摘要: |
A high percentage of transit agencies believe social media is important for increasing ridership, improving customer satisfaction, and improving agency image. The TRB Transit Cooperative Research Program's TCRP Synthesis 156: Uses of Social Media in Public Transportation updates 2012's TCRP Synthesis 99: Uses of Social Media in Public Transportation and again explores the use of social media among transit agencies. It documents innovative and effective practices in the United States and Canada. |
出版机构: |
Transportation Research Board |
参考文献: |
National Academies of Sciences, Engineering, and Medicine. 2022. Uses of Social Media in Public Transportation. Washington, DC: The National Academies Press. https://doi.org/10.17226/26451. |
提交日期: |
2022 |
总页数: |
121 |
报告类型: |
科技报告 |
资源类型: |
科技(咨询、行业)报告 |