题名: | Entice and engage |
正文语种: | eng |
摘要: | With the supply of retail-ready new and used cars remaining an issue across the UK motor retail sector, new incentives are needed to keep customers in the sales pipeline. Digital marketing tools are already proven to boost customer engagement, and experts at Marketing Delivery are urging dealers to introduce money-back sales incentives to minimise customer churn. |
出版年: | 2021 |
期刊名称: | Automotive Management |
期: | Oct. |