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原文传递 3 ways car repair programs win your customers' trust

题名：	3 ways car repair programs win your customers' trust
正文语种：	eng
作者：	LAURA BUSSIS
作者单位：	Shop-Ware the leading shop management system
摘要：	Did you know one in three drivers delay fixing their cars because they worry about discussing the repairs with a technician? The 2021 survey by AAA revealed drivers don't want to expose how little they know about cars and what it costs to fix them. Now, that's better than the association's 2016 survey that found two in three drivers felt that way. However, we have a long way to go. And your car repair programs may be just one tool to bridge that gap.When drivers put off repairs, they end up facing higher bills, which leads to more complaints about dealing with auto repair shops. Ultimately, that makes them reluctant to come back for repairs again.So, how do we break that cycle?Of course, some people didn't grow up fixing their car in the driveway or studying auto shop in high school. Moreover, they don't want you to know how nervous or ill-informed they are. Despite this knowledge gap, using the right tools in your shop management system can win back their trust.First of all, you want to tap into what's really going on before you use your car repair programs. For example, a customer's car is making a weird sound and they need you to fix it. They probably worry about getting to work or picking up their child from daycare on time. Plus, they want to know if they can afford the repair and see why it really matters.
出版年：	2022
期刊名称：	Motor age
卷：	141
期：	9
页码：	8,10