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Drive market share of segment 2 & 3 af tersales
| 题名： | Drive market share of segment 2 & 3 af tersales |
| 正文语种： | eng |
| 摘要： | A The reducing segment 1 vehicle pare and the growth of electric vehicles is reducing traditional ICE (internal combustion engine) servicing requirements. This is the segment dealer aftersales has relied upon, meaning dealers are having to run expensive marketing campaigns to try to stop customers lapsing or to regain those who have lapsed. For many, this can be a costly exercise for little return. |
| 出版年： | 2022 |
| 期刊名称： | Automotive Management |
| 期： | Sep. |
| 页码： | 40-40 |
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