摘要: |
The value of customer feedback is as important as it's ever been. Think about it, whether a consumer chooses a new vehicle or a secondhand one, and where they choose to go for their purchase, is partly driven by cost, and partly driven by online reputation. Here are some statistics from the most recent Automotive Reputation Report by Reputation: 1. 41% of people say they'll read at least five reviews before visiting a dealership 2. 80% of consumers say reviews and peer feedback are 'important' when selecting a dealership 3. 64% of consumers say they'd travel more than 20 miles for a top-rated dealership. |