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Changing automotive retail landscape prompts GardX Group transformation
| 题名： | Changing automotive retail landscape prompts GardX Group transformation |
| 正文语种： | eng |
| 摘要： | Gearing up to celebrate its 20th anniversary, the now renamed GardX Group has undergone an extensive transformation to become a digital-first organisation as it responds to changing market conditions while helping dealers and OEMs future-proof their own businesses. The company has redefined its approach to become far more agile and more able to respond to different challenges on the automotive horizon. By focusing on its three core pillars - GardX Protect, GardX Assure and GardX Engage (formerly Fuel Digital), it has rebranded to become known as GardX Group to deliver an integrated proposition worldwide. With ambitions to become the world's leading provider of value-added products (VAPs), GardX is already a global brand operating in 42 countries and is the biggest paint and protection brand in Europe. |
| 出版年： | 2022 |
| 期刊名称： | Automotive Management |
| 期： | Nov. |
| 页码： | 20-21 |
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