题名: | Improving the Cost Effectiveness of Financial Incentives in Managing Travel Demand Management (TDM), Summary. |
作者: | Lee, C. |
关键词: | Carpooling; Commuters; Cost Effectiveness; Financial Management; Florida; Public Transportation; Surveys; Transit Industry; Transportation Management; Travel Demand |
摘要: | In this project, University of South Florida researchers studied how the elements (form, amount, and structure) of financial incentives determine their effectiveness in changing commuter behavior, and they investigated how commuters develop a habitual mode choice. This research drew on behavioral economics, empirical data, and a controlled field experiment with commuters to understand these relationships. |
报告类型: | 科技报告 |