题名: | A Guide to Strategic Planning for the Inland Barge and Towing Industry - Final Report |
作者: | B. Dibner. I.B. Jacobson. J. Kryschtal, L.C. Sutton |
关键词: | Transportation Inland Naterways Barge and Towing Industry Strategic Planning Traffic forecasts Commodity Flows |
摘要: | This manual provides a structure for strategic planning that has been applied by an inland barge and towing company. It describes the procedures followed, information requirements, and the analysis of the industry, competitors, markets, and other environmental factors. Also included are extensive appendices including: bibliography, commodity classification, historical commodity flows, barge line capabilities, a sample market survey, forecasting methodology, and financial forecasting model. |
报告类型: | 科技报告 |