原文传递 A Guide to Strategic Planning for the Inland Barge and Towing Tndustry -Appendix I -Final Presentation
题名: A Guide to Strategic Planning for the Inland Barge and Towing Tndustry -Appendix I -Final Presentation
作者: B.Dibner. I.B.Jacobson. J.Kryschtal.L.E.Sutton
关键词: Transportation Inland Naterways Barge and Towing Industry Strategic Planning Traffic forecasts Commodity Flows
摘要: This Appendix contains briefings that describe a structure for strategic planning that has been applied by an inland barge and towing company. It describes the procedures followed, information requirements, and the analysis of the industry, competitors, markets, and other environments, and the analysis of the industry, competitors, markets , and other environmental factors. Also included air the results of the market analysis and forecasts of commodity movements and equipment availability.
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